“It’s still funny to me that when I look back at that experience, during the course of time from being informed from my manager until we pretty much concluded the activities; the experience transitioned from being troubling to being one of the most enlightening experiences I have had in my career. An experience – that to this day, still brings a smile to my face.

At the end of the day, it is clear that it helped me immensely and was one of the key pieces that I needed to allow me to be a better person and manager, and was a key set of learnings that helped me to get to the next level. I continue to suggest and encourage coaching with others I feel could benefit from it. I am also quick to point out that I believe the benefits can be best realized when you have the right team coaching you.”

-Director, Legal & IP

“First off, I really want to thank you for your regular updates!  They are encouraging on many levels and so appreciative to see the progress that John is making and his own self-exploration!

I am encouraged by the work that you are doing and keeping him on track with various means and strategies that are comfortable for him to stretch his areas of development that in turn will stretch his capabilities.

Keep up the great work….many thanks to you, your passion and your skills in helping him to navigate.”

-Chief Diversity Officer
Global Technology Company

Rita is outstanding as a fit for me and I’ve been able to immediately apply work we are doing together. It would be hard to overstate how positive I am about the benefits of our work together. I’m finding this experience invaluable. What I’ve realized is that there are a combination of factors that have come together that make this timely and highly impactful. I strongly recommend this for anyone coming in at the VP level.

-SVP Technology, Global Technology Company

“Rita, you really speak our ‘technology’ language — you are a pro! Thank you!”

– CEO, Marketing Firm

“You were a role model coach who challenged and empowered me to explore and identify changes and solutions. My confidence was boosted as result of your approach. We established a prioritized list of leadership dimensions to focus on. (Building on existing Leadership strengths, and leveraging action plans underway) I gained insight into the team dynamics of my direct reports which was a direct result of your very professional and discreet approach to obtaining concrete feedback.”

– Senior Director, S/W Development
Executive Coaching Client

“I so value our time together and I think you know that I spend a significant amount of time reflecting on the things we discuss. I’m thankful that I have you for my coach. The value you have brought me really does extend beyond my role at work.”

– Senior Director HR
Executive Coaching Client

“Lori, you totally restructured the session to accommodate the needs and desires of the group. You helped identify and coordinate dynamic speakers who infused the participants with inspirational and rich content. I wish more facilitators and coaches could watch you in action to see how it’s done with passion and creativity. It’s such a pleasure to work with you!”

-Learning & Development Manager
Group Facilitation Client

“From the very first moment Lori, you had complete command of the room. Great strength, warmth, projection and leadership. It was like watching a natural born teacher. Like a fish in the ocean!”

-News Anchor
Group Facilitation Client

“Thank you so much for making our program such a huge success! The role you have played in the design and execution has been invaluable and I can’t imagine having done it without you.”

-Senior VP HR
Group Facilitation Client

“Thank you, Rita.  We appreciate your work with [VP Technology].  The change is clearly visible.”

-Sr HR Executive
Silicon Valley Technology Company

“I just wanted to send a note and say thanks for everything this year.  You’ve been fantastic and have taught me a lot.  I’m a better leader because of you!”

-Sr Marketing Director, Media Company

“Thank you for the team session! It was truly awesome.”

-VP Ops, Technology Company

“I began my search to transition from corporate retail to nonprofit work going on four years ago.  With the timing of the recession and being a generalist (versus targeted skill) it’s been a slow journey.  Your words of guidance though were kept in my head — to pursue my passion and new vision for the future, versus falling back to what was comfortable.

Wanted to share that your short time coaching me has had a lasting impact that continues to be greatly appreciated.”

-Non-Profit Director

Coaching Testimonials

Coach Rick Mirable: “My coaching experience with AVL changed the way I engage with clients as well as how I seek support/commitment from within my own team.”

Coach Michele Caplette: “Exceeded expectations. Michele was experienced coach and was able to brainstorm solutions for my specific issues considering organizational complexities.”

Coach Rita Graziano: “Objectives met are beyond my expectations. Excellent experience. I do recommend it!”

Our Clients






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NetShelter Technology Media-160x60






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Holden Advisors Pearl Jumio Xilinx

Client Case Studies

Executive Coaching Case Study

Senior HR Director Technology Company

Business Need Project Scope Results Achieved
  • This senior director in high a visibility role received developmental 360 Feedback.
  • Additionally, a major dynamic in this engagement was an on-going tension between her and her VP- Boss, as well as a complex, highly visible relationship with CEO/Board.
  • The importance of her role to the business made this development effort a critical need.
  • Identified opportunities were: increased effectiveness of stakeholder relationships, appropriate communication, executive presence, team growth
  • 6-month coaching engagement
  • Bi-weekly meetings
  • Progress reporting for VP and HR
  • Creation of a “Stakeholder Map”
  • Clarification of appropriate and inappropriate communications with CEO/Board
  • Co-development/revision of key presentations
  • Meeting preparation
  • Consultation/role play re: conducting difficult conversations
  • Templates/models for creating strategy and managing projects effectively
  • Readings and discussion appropriate to coaching goals
  • Increased collaboration and cooperation with VP
  • Elimination of gossip and highly emotional communications
  • Identification, agreement and communication of year-over-year calendar of critical events
  • Strong Communication Plan
  • Identification of Team and Individual Development Plans for 100% of direct reports
  • Sustained feedback from SVP/VPHR of reduction or elimination of non-constructive behavior


“The coaching I received was a perfect combination of compassion, practicality and much-needed advice. The coach was able to easily synthesize what often felt like too much information into the key areas of focus and provide suggestions and a road-map for improvement. She got to know both me and my work situation so had a unique ability to generate ideas that I could actually act upon, given my natural style. The experience was extremely positive for me and my company.”

Team Enhancement Case Study

Executive Team – Food Manufacturing Company

Business Need Project Scope Results Achieved
  • Increased alignment across the team and decreased silos
  • Identification of common, agreed leadership competencies and practices to increase the effectiveness of this team and positively influence the entire plant
  • Increased accountability to agreed competencies and practices
  • Development of collaboration where there was communication inconsistency, lack of trust and conflict
  • Development of plant leadership vision, mission, principles, and a strategic perspective and business maturity as a team
  • 2-day off-site session for plant executive team
  • New CEO (to company & the plant)
  • Meetings with CEO and L&D Manager to scope and define the session purpose
  • Design of the session
  • Creation of session materials and slides
  •  Delivery of 2-day session in Illinois
  • Revision of session agenda as needed during the 2 days
  • Coaching and feedback to CEO during session
  • Follow-up summary and recommendations
  • Clear plan of action for up-leveling plant efficiency and effectiveness
  • Presentation, discussion and clarification of new CEO’s Vision and Direction
  • Input from all exec team members on shaping go-forward strategy
  • Increased understanding and rapport across all exec team members
  • Rapid assessment of team member capabilities by CEO to determine if the right people were in the right positions for the current strategy